Comments for From The Desk Of The Marketing Goddess http://www.marketinggoddessblog.com Authentic marketing secrets for spirited entrepreneurs Fri, 03 Sep 2010 15:11:51 -0600 http://wordpress.org/?v=2.9.2 hourly 1 Comment on Free Stuff! by Spirit Rich Entrepreneur Spotlight: Lisa Zaslow | From The Desk Of The Marketing Goddess http://www.marketinggoddessblog.com/free-stuff/comment-page-1/#comment-445 Spirit Rich Entrepreneur Spotlight: Lisa Zaslow | From The Desk Of The Marketing Goddess Fri, 03 Sep 2010 15:11:51 +0000 http://www.marketinggoddessblog.com/?page_id=7#comment-445 [...] Free Stuff! [...] [...] Free Stuff! [...]

]]> Comment on My Favorite – And Fastest – Six Figure Strategies by David Hooper http://www.marketinggoddessblog.com/2010/08/11/my-favorite-%e2%80%93-and-fastest-%e2%80%93-six-figure-strategies/comment-page-1/#comment-414 David Hooper Fri, 13 Aug 2010 00:34:49 +0000 http://www.marketinggoddessblog.com/?p=814#comment-414 Love Science of Getting Rich and the concept you mentioned from it... Doing your greatest work possible is absolutely essential to living your best life and anything less will lead to a non-fulfilling life. Way of the Peaceful Warrior by Dan Millman has some good info on that, if you're really into that concept. Love Science of Getting Rich and the concept you mentioned from it… Doing your greatest work possible is absolutely essential to living your best life and anything less will lead to a non-fulfilling life. Way of the Peaceful Warrior by Dan Millman has some good info on that, if you’re really into that concept.

]]> Comment on How To Get Your Clients to Do The “Selling” For You by Lori @ Zen Rabbit http://www.marketinggoddessblog.com/2010/08/04/how-to-get-your-clients-to-do-the-selling-for-you/comment-page-1/#comment-407 Lori @ Zen Rabbit Fri, 06 Aug 2010 17:12:54 +0000 http://www.marketinggoddessblog.com/?p=797#comment-407 Good article, Elizabeth. Your third point is the one most often overlooked, yet most important to *keeping* clients. Too many business people think their clients already KNOW they value their business or their referrals and that's not the case. You have to tell them. Love your idea of thank you cards, class savings or appreciation events. But I have to disagree with giving them money. In his book "Predictably Irrational," Dan Ariely sites a study he did that shows giving people money as a reward actually reduced their willingness to help. Whereas giving them a small gift instead inspired them to work harder to help. It's a matter of people seeing things in a financial context vs. a social one. Think of going to someone's house for dinner and offering to pay them for your share of the meal vs. the more socially acceptable practice of bringing a bottle of wine. Keep up the good work of helping people understand the importance of investing more in current clients than chasing potential ones! Good article, Elizabeth. Your third point is the one most often overlooked, yet most important to *keeping* clients. Too many business people think their clients already KNOW they value their business or their referrals and that’s not the case. You have to tell them. Love your idea of thank you cards, class savings or appreciation events. But I have to disagree with giving them money.

In his book “Predictably Irrational,” Dan Ariely sites a study he did that shows giving people money as a reward actually reduced their willingness to help. Whereas giving them a small gift instead inspired them to work harder to help. It’s a matter of people seeing things in a financial context vs. a social one. Think of going to someone’s house for dinner and offering to pay them for your share of the meal vs. the more socially acceptable practice of bringing a bottle of wine.

Keep up the good work of helping people understand the importance of investing more in current clients than chasing potential ones!

]]> Comment on What’s Your Brand Archetype? by Abby http://www.marketinggoddessblog.com/2010/07/10/whats-your-brand-archetype/comment-page-1/#comment-382 Abby Thu, 22 Jul 2010 15:58:14 +0000 http://www.marketinggoddessblog.com/?p=755#comment-382 My #1 was Teacher, close 2nd Alchemist, third by 4 points from second was a three way tie between Nurturer, Artist and Ruler. I took it a step ,because I do that with everything! Just below #3 by only 1 point were Humanitarian and Innocent, tied, which strongly resonnate with me. Look forward to the call. Will you posting directions for the call? I have not participated in such a call before and don't want to miss a minute of it! My #1 was Teacher, close 2nd Alchemist, third by 4 points from second was a three way tie between Nurturer, Artist and Ruler. I took it a step ,because I do that with everything! Just below #3 by only 1 point were Humanitarian and Innocent, tied, which strongly resonnate with me. Look forward to the call. Will you posting directions for the call? I have not participated in such a call before and don’t want to miss a minute of it!

]]> Comment on What’s Your Brand Archetype? by nancy http://www.marketinggoddessblog.com/2010/07/10/whats-your-brand-archetype/comment-page-1/#comment-379 nancy Thu, 22 Jul 2010 00:30:37 +0000 http://www.marketinggoddessblog.com/?p=755#comment-379 also tied: 1. Artist/Romantic 2.Alchemist/Innocent 3.Innocent I can see that the questions would be well-used in writing an artist statement. looking forward to the call. also tied:
1. Artist/Romantic
2.Alchemist/Innocent
3.Innocent

I can see that the questions would be well-used in writing an artist statement.

looking forward to the call.

]]> Comment on What’s Your Brand Archetype? by Elaine http://www.marketinggoddessblog.com/2010/07/10/whats-your-brand-archetype/comment-page-1/#comment-373 Elaine Sun, 18 Jul 2010 16:12:43 +0000 http://www.marketinggoddessblog.com/?p=755#comment-373 Hey Elizabeth, I'm tied in all 3 top spots as follows: #1 - Alchemist/Romantic #2 - Jester/Innocent #3 - Humanitarian/Teacher Can't wait to find out what this all means...LOL! Blessings, Elaine Hey Elizabeth,

I’m tied in all 3 top spots as follows:

#1 – Alchemist/Romantic
#2 – Jester/Innocent
#3 – Humanitarian/Teacher

Can’t wait to find out what this all means…LOL!
Blessings,

Elaine

]]> Comment on Your environment is your destiny by Your habits are your destiny | From The Desk Of The Marketing Goddess http://www.marketinggoddessblog.com/2010/06/03/your-environment-is-your-destiny/comment-page-1/#comment-369 Your habits are your destiny | From The Desk Of The Marketing Goddess Fri, 16 Jul 2010 13:39:57 +0000 http://www.marketinggoddessblog.com/?p=692#comment-369 [...] few weeks ago, I wrote an M+M piece on how your environment is your destiny. What you might not realize is that your environment is made up of many different facets or [...] [...] few weeks ago, I wrote an M+M piece on how your environment is your destiny. What you might not realize is that your environment is made up of many different facets or [...]

]]> Comment on What’s Your Brand Archetype? by Luanne http://www.marketinggoddessblog.com/2010/07/10/whats-your-brand-archetype/comment-page-1/#comment-364 Luanne Mon, 12 Jul 2010 01:58:05 +0000 http://www.marketinggoddessblog.com/?p=755#comment-364 Hi Elizabeth, I came out Alchemist, Artist and tie with Teacher and Innocent. Would love to know more about these:) Luanne :) Hi Elizabeth,
I came out Alchemist, Artist and tie with Teacher and Innocent.
Would love to know more about these:)

Luanne :)

]]> Comment on What’s Your Brand Archetype? by Luanne http://www.marketinggoddessblog.com/2010/07/10/whats-your-brand-archetype/comment-page-1/#comment-363 Luanne Mon, 12 Jul 2010 01:57:38 +0000 http://www.marketinggoddessblog.com/?p=755#comment-363 Hi Elizabeth, I came out Alchemist, Artist and tie with Teacher and Innocent. Would love to know more about these:) blissings Luanne Hi Elizabeth,
I came out Alchemist, Artist and tie with Teacher and Innocent.
Would love to know more about these:)
blissings Luanne

]]> Comment on How To Get Testimonials That Get You Clients by Kamala http://www.marketinggoddessblog.com/2010/06/29/how-to-get-testimonials-that-get-you-clients/comment-page-1/#comment-361 Kamala Sat, 03 Jul 2010 02:02:40 +0000 http://www.marketinggoddessblog.com/?p=737#comment-361 Elizabeth, The hint about writing the testimonial for the client is brilliant! I've used it a few times and clients are usually so relieved! And the testimonial highlights exactly what I want it to. The first time someone sent me a 'done for me' testimonial I was a little taken aback, but it made it sooooo easy! I changed a few words and phrases to make it feel more like my writing, but it was done quickly and with no sweat on my end. I'm a believer! Elizabeth,

The hint about writing the testimonial for the client is brilliant! I’ve used it a few times and clients are usually so relieved! And the testimonial highlights exactly what I want it to.

The first time someone sent me a ‘done for me’ testimonial I was a little taken aback, but it made it sooooo easy! I changed a few words and phrases to make it feel more like my writing, but it was done quickly and with no sweat on my end. I’m a believer!

]]>