Are You Living Client To Client? Here’s How To Break Free…
Spirit-driven women entrepreneurs love their clients, and love working one-on-one. There’s really nothing like that moment when a new client says YES to themselves through working with you. (I always give a big “wooHOO” when a client says yes – because that’s just how I roll. 
)
But let’s face it – having to constantly drum up business and find new clients is exhausting. And it can be really scary when clients aren’t signing on the way that they used to – due to a dip in the economy, too many bad hair days or… whatever.
Truth is, when you’re stuck in the “client to client” mode, you don’t have a business yet – you still have a JOB. In order to make a real impact with your business and create true freedom in your life, you must make the shift from “one-on-one” to “one-to-many” – in both your marketing and service delivery.
And while the transition might seem daunting, what will make the difference is following just a few steps, consistently:
1. Leverage your expertise into information products, teleseminars and group programs.
Low-cost and simple to produce, leveraged offers (like information products and teleseminars) allow you package your process, work once… and get paid over and over and over and OVER again. Despite everyone’s easy access to information, the right programs are still super-hot.
Speaking of small, here’s a power tip: rather than try to pour your years of training, experience and wisdom into a “magnum opus” you’ll never finish, chunk it down into small, specific problems that your clients can easily tackle. Pick the juiciest one (the one they want to solve most) as your starting point.
2. Grow your list (your tribe, fans and followers) and give them great content.
One of my clients recently told me about a yummy potential new collaboration with a powerful partner. “She has a huge following,” my client said. “She can send a couple of emails and make $10,000 from a single teleseminar in a week – that’s how much her fans love her.”
When I checked out this gal’s site, it was easy to see why. She offered great information in the form of tips and articles – AND she clearly knew how to call her peeps to action (i.e., sell).
Never forget that your income comes through people – specifically, the people you serve. While you don’t need a huge list to make a great income (I created my first multi-six-figures with a list of about 650 people), time and in-come freedom come a lot easier when you grow and nurture a tribe of fans and followers who eagerly invest in your leveraged offers.
3. Learn how to launch.
Question: how do you create a continuous stream of steady cash flow?
Answer: Always be launching – that is, making offers to your peeps, both online and off.
Most entrepreneurs only launch a few times a year (or rely on the next client to wander on by) and wonder why they’re struggling to make ends meet. Instead, be pro-active about what you offer and in what order. Power tip: schedule your big paydays first, so your cash flow is covered!
Breaking Free Of The “Client To Client” Vicious Cycle Starts With A Decision…
It won’t happen overnight, but it absolutely IS possible when you make the decision to shift into a Divine Feminine Leader’s mindset.
And that means valuing your time. When you work with clients one-on-one, make sure you’re charging what you’re worth – so you can stop stressing about where your next client is coming from and focus on creating leverage that sets you free.
Wealthy Goddess Spotlights!
What’s even more inspiring than what’s possible for you when you create, market and fill your own high-end programs? The success stories of those who have already done it!
Eavesdrop on the candid conversations between me and 3 of my clients, as they share how offering Platinum programs transformed their businesses and income in record time, paying close attention to the mindset of each woman. When you make a decision, there is nothing that can stop you!
From $100/hour To $16,000 in 6 Weeks:
Melody LeBaron on “Going Platinum”
Many entrepreneurs can relate to Melody’s story. When the real estate market crashed, so did her business. Her income dropped, forcing her to take short-term gigs that required heavy lifting. A few weeks before we started working together in May, her daughter had suggested she go find a J-O-B.
Melody knew it was “all or nothing” when said yes to Platinum programs. (Or as she puts it, “from zero to 120!”) Her story is a powerful example of what happens when you make a decision about your future and don’t look back.
Melody is a gifted feng-shui consultant, professional organizer and life coach. She can be found at TransformingSpace.com.
No More “Starving Practitioners”!!
Stephanie Pedersen of WiseLifeWellness.com
When Stephanie earned her certification as a holistic health counselor, she knew she wanted to hit the ground running and make 6-figures in her first year. And coming from a family of “starving artists,” she knew she needed HELP.
With a solid Platinum strategy in hand and a supportive community behind her, Stephanie immediately got high-paying clients upon certification, then doubled her fees… and signed on 4 more clients.
From Humoring Her Coach To 9 High-End Clients In 48 Hours:
Sharon Desjarlais of CraniosacralSuccess.com
Whenever I get Sharon talking about her first Platinum program, she always says, “I did it just to humor you!”
Like many successful coaches with full practices, Sharon loved the idea of Platinum but was concerned about how her current clients would respond to the “new way.” With a well-designed program and an ingenious launch strategy, Sharon enrolled 9 clients in just 48 hours, for her first 5-figure launch.
Elizabeth Recommends: Platinum Program Secrets
Ready To Create YOUR First – Or Next – Income Breakthrough In Record Time?
Your transformation truly changes lives – isn’t it time you received the awesome clients and income you deserve for the amazing work you do? Finally, I’m revealing my complete system to creating, marketing, filling and delivering lucrative high-end programs in my brand NEW telecourse…
Platinum Program Secrets begins JULY 27 – Register NOW,
before the doors close!
http://www.platinumprogramsecrets.com
How To Create Your Next In’come Leap With Ease
Spirit-driven entrepreneurs have big missions, big hearts and a deep desire to serve. We’re in business to express our creativity and get our Heart Work into the world in a big way.
Problem is, so many entrepreneurs, especially women, allow themselves to drown in the details and get overwhelmed. They want to create more in’come, but can’t move forward because there’s so much to do, or they don’t know the HOW – how to get a particular task done.
Here’s the thing, Goddess – staying stuck in overwhelm is a choice and is usually a symptom of a deeper fear or old pattern that doesn’t serve you any more. (This goes for you heart-centered guys, too. 
)
So how do you make your next in’come leap with ease – especially if you’re feeling overwhelmed? The key to moving quickly and with as much ease as possible is to ask yourself the right questions.
Instead of asking a question that keeps you stuck or overwhelmed, ask yourself a different question.
Our minds are wired to look for answers to whatever questions we ask, which is why questions are such a powerful vehicle for transformation. But they have to be the right questions. So instead of asking yourself, “How do I get it done?” or “How do I get it all done?” (Guess what – it’ll never be all done, so you can just let that go now…)
Ask things like “Who can help me?” , “How can I get the help I need?” and above all…
“How can this be easy?”
When I asked myself “how can this be easy?” years ago, the answer came by way of a challenge from my mentor: to claim my value, step up my pricing and focus on the high-end offers FIRST. Now, that’s what I teach my clients, and it’s a big reason why they experience enormous leaps in their in’come so quickly.
So how can YOUR next in’come leap be easy? If you’re not yet offering a high-end program, you have the opportunity to create 6-figures with fewer sales to awesome, committed clients, by creating an irresistible program and having rich and juicy conversations.
Now, doesn’t that sound much simpler than struggling to get the perfect website, untangling social media, creating infoproducts and all the techy pieces that keeps you in overwhelm? Yes, all of those things are awesome, important and can help you grow… and they can wait until AFTER you’ve made your leap. 
If you want more in’come, then focus on in’come… first.
For some of my best secrets on how to create, market and fill high-end programs, sign up for my no-cost video training here: http://www.6figuregoddess.com.
How To Get High-End Clients When You DON’T Have A Big List (Yet!)
One of the biggest questions I hear about Platinum is this: “Can I offer Platinum Programs even if I don’t have a list?”
The answer is… yes!
Whether you’re new in business, or just never got around to building a list in any systematic fashion (and if that’s you, no worries, you’re definitely NOT alone), you can still offer Platinum programs.
Indeed, Platinum Programs are perhaps THE best way to create significant income WITHOUT a big list, or even a list at all.
Why? Because all you need to get new Platinum clients is:
a. A well-designed, irresistible Platinum-style program
b. The willingness to be in conversation with a potential client
That’s it!
No matter what business you’re in or where you are in your business right now, you have a tremendous opportunity to create a high-end offer your ideal clients will love.
And while you may be skeptical, it’s well-known in marketing circles that a certain percentage of the clients in every business – sometimes up to 20% – want a high-end or premium level of service.
(Even pizza parlors and dry cleaners have pulled this off. So can YOU.)
So what do you do when you don’t have a list?
Well, my clients will tell you that I’m a huge fan of hand-inviting – that is, reaching out to people already in your circle and making a personal, heartfelt invitation.
(Indeed, this is the “low hanging fruit” lead generation strategy I start everyone with, whether they have a list or not. I also give them specific scripts so they know exactly what to say.)
And rather than coming across as “pushy” (which is what so many heart-centered entrepreneurs fear, which keeps them stopped in their tracks), you will be amazed at how much your clients will appreciate that you thought of them, and cared enough about them to let them know.
So my coach’s request for you for this tip is to think of the people in your circle right now. Who really needs your help to step into their greatness? Who would you LOVE to work with in a deeper, richer way?
If you can’t think of anyone, don’t let that take you out. Get support from a buddy on the brainstorming, because I promise you, they’re there.
At this point, I’ve mentored hundreds of entrepreneurs and I have YET to find a single one who did NOT have ideal clients in their sphere already – even people who live in the proverbial “middle of nowhere.” That’s why I’m so confident about this one.
So do this simple exercise and see what pops for you, ok? You’re going to get some ideas on how to be of service – and that’s always a good thing.
Ready to step it up and offer high-end programs… even if you don’t have a list? I created my first multiple six figures with a list of 650 people and will be sharing some of my best secrets for easily filling your programs (even when you don’t have a list) on a new fr’e’e training call happening on JULY 19, “3 Surefire Strategies To Fill Your High-End Program, Even If You Don’t Have A List.” This call is part of my all-NEW training series – when you sign up for the videos, you’ll be invited automatically. Register here: http://www.6figuregoddess.com
10+ Ways To Consciously Create Credibility (That High-End Clients Crave)
When I encourage my new clients to offer a high-end (or “Platinum Style”) program, usually one of the first concerns I hear is, “But Elizabeth, I don’t know enough yet” or “I haven’t had enough training.”
If that’s you, I get it. As a heart-centered entrepreneur, you want to be in integrity. You’re committed to giving great value. You want your clients to get the transformation they’re yearning for.
Problem is, behind these positive intentions is perhaps THE most damaging belief that stops talented women in their tracks, keeps them playing small and struggling to create 1ncome: the belief that they’re somehow not good enough, don’t know enough, or haven’t done enough to claim their worth.
Holding back on being the authentic expert you are causes you to miss out on thousands of dollars, plus opportunities to help your clients step up into phenomenal results. So hear me now, Goddesses (and all you heartfelt Adonis-es who are waiting for a crown, too)…
Nobody gives you permission to be the expert. You decide to BE the expert, and step into it.
Your clients WANT you to be the expert. They are WAITING for you to be the expert. And it’s a lot easier than you think, because your expert status and credibility are almost entirely within your control.
If you’re wondering exactly HOW you pull that off, I can help! Here’s a checklist of 10+ simple actions that build your credibility and help you own the “inner expert” you are…
1. Create your Signature System. Your signature system is simply what you’re already doing with clients, organized into a highly marketable series of steps. When you package your expertise in a step-by-step system, you instantly tell your clients that you have it all figured out and can help them get results.
2. Tell your Signature Story – everywhere. Many heart-centered solopreneurs, especially women, hold back on sharing their stories because they think their clients don’t care. Truth is, it’s your story that creates instant credibility with high-end clients. Your story tells them that you’ve “walked the walk that they want to walk” and can show them how.
3. Be a collector of testimonials. Proudly sharing your clients’ results creates proof that you’ve got the goods, plus you’re bound to inspire others in your tribe to stretch and grow… right into your programs.
4. Talk about the results your clients get. Sprinkle stories about your clients’ results in your articles, teleseminars and signature talks. (Remember, people love stories, so these powerful case studies will come across as totally natural, not bragging.)
5. Be a testimonial on someone else’s site. One of the fastest ways to skyrocket your visibility and credibility is to align with successful people and make them look good. Also? You’ll attract more clients and get more sales. (This strategy alone has been worth thousands of dollars in business to me.)
6. Share your insights and opinions. Yes, you’ll ruffle a few feathers along the way – that’s how you know you’re having an impact. Being willing to have a point of view positions you as a woman or man of courage – a thought leader who commands respect and attention. (Plus, you’ll attract more of who’s right for you and less of who isn’t.)
7. Share what you’re learning. The more you train, the more you know… and the more you can bring back to your tribe. High-end clients want to see that you’re learning, growing, expanding.
8. Be interviewed. These include teleseminars, radio and in print. With the huge demand for high-quality content, it’s simple to set up 2 interviews minimum – month in, month out. You’ll build your list and your credibility at the same time.
9. Interview other experts. This year, I made a conscious decision to establish myself as a leader in the conversation around the Divine Feminine, especially as it pertains to entrepreneurship. My first move? Launching Goddess Business School, followed by my signature teleseries, 6-Figure Secrets Of Divine Feminine Entrepreneurs.
Did it work? Well, I receive inquiries constantly, and just a few days ago I spent over an hour talking with an established journalist who is working on an article on the emergence of the Feminine in business for a mainstream, well-respected publication. (The takeaway? You can do this, too!)
10. Publish high-quality content on your blog and in your newsletter. Include tips that demonstrate that there’s a problem, and WHY it’s a problem, along with quality how-to content that leads them to taking the next step with you.
11. Make a bold claim – take a strong stand! As always, I’m telling it like it is. If you’re not willing to make a claim and take a stand, why should high-paying clients invest with you? What is a claim (and a stand) that you can live up to?
12. Offer a high-end (Platinum-style) program. It may seem weird at first, but when you start offering high-end programs (which are actually easier to fill than the low-end ones you’re struggling with now), you’re instantly seen as the expert. People take you seriously. YOU take you seriously. Clients line up to work with you.
Yes, really. And that, dear Goddess, is a win-win-win blessing for everyone.
Want more practical steps on how to BE the expert your clients want to hire? It’s all part of the proven step-by-step system I share in my Client Enrollment Secrets program, to attract and authentically ‘seal the deal’ with high-end clients who are ready, willing and eager to pay your fees. Go here to get instant access to all modules, bonus trainings and tons of done-for-you goodies (including my exact system to get the awesome success stories you see me sharing): http://www.ClientEnrollmentSecrets.com
Elizabeth Purvis, a.k.a. “The Marketing Goddess” mentors extraordinary spiritual women entrepreneurs to 6-figures and beyond.
